31 Mar 2026
Trilegal Appoints Chief Marketing Officer to Drive Marketing Transformation
17 Apr 2024
17 Apr 2024
17th April 2024: Trilegal has appointed Neha Gianchand as its new Chief Marketing Officer. Neha will spearhead the firm’s strategic marketing and branding initiatives to bring new-age marketing expertise, client-centric innovation and drive growth.
Sridhar Gorthi and Nishant Parikh, Partners and Members of the Management Committee, Trilegal, said, “We are happy to welcome Neha Gianchand to Trilegal. Her professional insights and excellent track record in launching successful branding strategies have helped brands create a differentiated market positioning while maintaining authenticity. We see this as a key catalyst in the firm’s next stage of growth and evolution.”
Before Trilegal, Neha led global marketing and corporate communications for Straive, a Baring EQT portfolio company headquartered in Singapore. She has garnered 19+ years of marketing and communication expertise in hugely varied B2C and B2B sectors like FMCD, Manufacturing, Education, IT, and Telecom industries. She has served in marketing leadership roles at Tata, Cummins, Wipro, Autodesk, NIIT, Aveva, and Sterlite Technologies, driving highly successful brand awareness and demand generation campaigns to enhance brand equity and fuel business growth.
Neha studied engineering at Mumbai University, has an MBA from Alliance Business School, and completed her executive education from Northwestern University-Kellogg School of Management.
Neha says, “I am delighted to join Trilegal, which is a well-known brand across industries for its in-depth legal expertise and for fostering strong and long-standing relationships with its clients. As the Chief Marketing Officer, I see an exciting opportunity to leverage my experience towards helping the firm unleash its full brand potential while embarking on an exciting chapter of growth and innovation.”
Neha will join a talented and dynamic team of business leaders hired in recent years by the firm to transform strategic and operational areas such as Talent (Parul Gupta, ex-Microsoft), Strategy (Dipti Chawla, ex-Deloitte) and Information and Technology (Avnish Kshatriya, ex-Wipro).
About Trilegal
Trilegal is one of India’s leading law firms, with expertise across the full spectrum of corporate legal services. Trilegal has offices in four key cities of India.
Trilegal has been recognised as the India Deal Firm of the Year by Asian Legal Business (ALB) India Law Awards 2023; one of the ‘Best Overall Law Firms’ at the India Business Law Journal Indian Law Firm Awards 2022; ‘Firm of the year’ for Client Service Excellence by Asia Law Awards 2021; “M&A Law firm of the Year” by VCCircle Awards 2020 one of the most innovative law firms in Asia in the inaugural edition of ALB Trailblazers 2020; and ‘highly commended’ in the FT RSG Innovative Lawyers Awards 2020.
For more information, please contact:
Sahil Wason
Mob: +91-8928008122 | BD@trilegal.com
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