Search Your Queries Related To Trilegal

Deal: Trilegal advised Wipro in the litigation before the Bombay High Court against an advertisement campaign published by USV Limited

15 Jul 2022

Trilegal X Law Schools Banner Image

Trilegal advised Wipro in a suit before the Bombay High Court seeking an injunction against an advertisement campaign by USV Limited. The advertisement compared Wipro’s product ‘Santoor’ with USV’s product ‘Sebamed’ in a manner that was disparaging of Santoor. On 16 June 2022, a single judge bench of the Bombay High Court granted an interim injunction against the continuation of the advertisement campaign pending the disposal of the suit. This interim order was challenged by USV before a Division Bench of the Bombay High Court. On 13 July 2022, the Division Bench dismissed the appeal filed by USV and upheld the interim order in favour of Wipro.

The matter involved legal complexities on how serious comparison in advertisements based on unfair determinants denigrate the reputation and goodwill of a product that is unfairly compared. While judicial precedents state that comparative advertisements are prima facie permitted, the fine line of commercial free speech under Article 19(1)(a) and disparagement of a product was a matter of dispute. The law on this issue, while dealt with in multiple of decisions of various high courts, is not fully crystalised.

The matter was led by our Partners Nitesh Jain, Tine Abraham, and Siddharth Ranade. Other attorneys who supported the deal were Ritika Ajitsaria, Senior Associate, and Kaazvin Kapadia, Associate.

Media Coverage:

For more information, please contact:

Sahil Wason | Mob: +91-8928008122 |

Trending News


Under the rules of the Bar Council of India, Trilegal is prohibited from soliciting work or advertising in any form or manner. By accessing this website,, you acknowledge that:

  • You are seeking information about Trilegal of your own accord and there has been no form of solicitation, advertisement or inducement by Trilegal or its members.
  • This website should not be construed as providing legal advice for any purpose.
  • All information, content, and materials available on this website are for general informational purposes only.
  • Any information obtained or material downloaded from this website is completely at the user’s volition, and any transmission, receipt or use of this website is not intended to, and will not, create any lawyer-client relationship.
  • Information on this website may not constitute the most up-to-date legal or other information. Trilegal is not liable for the consequences of any action taken by any person based on any material or information available on this website, or for any inaccuracy in or exclusion of any information or interpretation thereof.
  • Readers of this website or recipients of content or information available on this website should not act based on any or all such content or information, and should always seek advice of competent legal counsel licensed to practice in the appropriate jurisdiction.
  • Third party links contained on this website re-directing users to such third-party websites should neither be construed as legal reference / legal advice, nor considered as referrals to, endorsements of, or affiliations with, any such third party website operators.
  • The communication platform provided on this website should not be used for exchange of any confidential, business or politically sensitive information.
  • The contents of this website are the intellectual property of Trilegal.

We prioritize your privacy. Before proceeding, we encourage you to read our privacy policy, which outlines the below, and terms of use to understand how we handle your data:

  • The types of information we collect and why we collect them.
  • How we use your information to provide a personalized experience.
  • The measures we take to ensure the security of your data.
  • Your rights and choices in managing your personal information.
  • How we may share information with trusted partners for specific purpose.

For more information, please read our terms of use and our privacy policy.

Up arrow